Story Details
SUCCESS STORY- Aporna Sen Roy
"I am Aporna Sen Roy. My business organization is called Neel House. My business is e-commerce based. I have greatly benefited from participating in the e-commerce training organized by Sylhet Women Chamber of Commerce with the support of the ILO Progress Project.
At first, it was the most challenging time for e-commerce entrepreneurs, with network shutdowns across the country and later Facebook being blocked. However, that period turned into a blessing, giving me mental strength.
The new things I have learned and that are continuously helping me move forward are:
1. Instead of just focusing on a Facebook-based page, maintaining activity across multiple platforms like WhatsApp, Instagram, Telegram, YouTube, and Imo. I learned about promoting my products through various channels.
2. Gaining a clear understanding of domain hosting and the importance of websites.
3. Opening a Google page and introducing my products there.
4. Connecting my business to larger companies' websites.
5. Gaining a clear understanding of paid marketing.
6. Learning about video editing and AI.
I have applied all these things to my business and am seeing good results.
Thank you, Sylhet Women Chamber of Commerce, and thank you, ILO ProGRESS Project."